ࡱ> Root EntryRoot Entry F{Fk&Data S1Table*qPMacros {Fk{Fk)j(  !"#$%&'[\+,-./0123456789:;<=>?@ABCDEFGHIJKLMNOPQRTUVWXYZ^]_`abcdefghiklmnoCompObjjObjectPool{Fk{FkWordDocument)MSDigSig(Author)$(SummaryInformation( DocumentSummaryInformation8VBA{Fk{FkPROJECT   !"#$%&'()*+,-./0123456789:<=>?@ABCDEFGHIJKLMOQRTVWXY[\^_`abcdefghijklmnopqrtuvwxyz{|}~՜.+,D՜.+,P  px  / Marketing Messages Title 8@ _PID_HLINKSA`iimsbp://-r:1A50C6F5/Oh+'0t  ,8 T ` l xMarketing MessagesarkMicrosoft Corporation9icr messages.dotporMicrosoft Corporation910rMicrosoft Word 9.0o@H'@~W@֊Ad@̵!GVT$m S&WordMicrosoft Word   @Times New Roman*wgw ] - 2  05/14/98   2 w 5 '@"Tahoma !w*wgw - - !6-   2    - - ' - !6-  (2  Marketing Messages 6   2    - - ' - !l-  - !lI - - !-- !-- !-- !_ -- !_ -- !l-- !l_ -@"Tahoma| !w*wgw| - 2 = a '-2 o[ Write four to five sentences that illustrate your products USP or that highlight secondary"                 >2 o}" benefits. 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JQQMU& 5)^   /"("5)lK0K)"qPQqP5)QQMicrosoft Business PlannerGo to Article :  HYPERLINK "msbp://-r:1A50C6F5/" Your Marketing Message Marketing Messages Use this form to write out your main marketing messages. Slant your sentences toward your customer's profile, your product's major benefits, and your product's Unique Selling Proposition (USP). Adjust this form as necessary to meet the needs of your company. Note: When you save this template as a document, note the document's file name and location. To edit the document next time, you must open it using Word. Every time you open this template from Microsoft Business Planner, a new document is created. Microsoft, 1998.  Marketing Messages  Write four to five sentences that illustrate your products USP or that highlight secondary benefits. Keep messages active, emotional, descriptive, and concise.   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