ࡱ> Root EntryRoot Entry F!Fk&Data p1TableC}XMacros PFkA FkBx  !"#$&'()*+,-./123456789:;<=>?@AyDEFGHIJKLMNOPQRSTUVWXYZ[\]^_`abcdefghijklmnoqrstuvw{z|}~CompObj jObjectPoolA FkA FkWordDocument0)"MSDigSig(Author)$%(SummaryInformation( 6DocumentSummaryInformation8VBAPFkA FkPROJECT   !"#$%&'()*+,-./0123456789:;=>?@ABCDEFGHIJKLMNPRSUWXYZ\]_`abcdefghijklmnopqrsuvwxyz{|}~՜.+,D՜.+,h$ px  />. -Internal Analysis - Strengths and Weaknesses Title 8@ _PID_HLINKSA`nmmsbp://-r:1A50C2A5/  FMicrosoft Word Document MSWordDocWord.Document.89qThisDocumentThisDocumentAutoNewAutoNewID="{A397B508-8403-11D2-9E40-00C04FB160FE}" Document=ThisDocument/&H00000000 Module=AutoNew Name="TemplateProject" HelpContextID="0" VersionCompatible32="393222000" CMG="797BD020D420D422Oh+'05( HT p |  -Internal Analysis - Strengths and Weaknesses9.0nteMicrosoft Corporationreicr swot_int.dotporMicrosoft Corporationre9crMicrosoft Word 9.0o@F#@s ~@2jc@R,G$4VT$m 5&WordMicrosoft Word   @Times New Roman*wgw 5 - 2  05/13/98   2 w 5 '@"TahomaG (!w*wgwG ( - - !6-   2    - - ' - !6-  &2  Internal Analysis     2  -2  Strengt %2 f hs and Weaknesses   " 2  S  - - ' - !l-  - !lI - - !-- !-- !-- !_ -- !_ -- !l-- !l_ - 2 =  '2 o Factor 2 o  ' 2 =  '2 o  Strengths 2 o>  ' 2 =  '2 o  Weaknesses" 2 oV  '- !4-- !4-- !4-- !4-- !4-- !4-- !4q-- !4s-- !4^ -- !d6-- !d6-- !d6q-- !d6^ -@"Tahoma i!w*wgw i -2  1. 2  .* 2  Profitability      2  r '- 2  r '- 2  r ' 2  r '- !-- !-- !-- !-- !q-- !s-- !^ -- !-- !-- !q-- !^ -2 i 2. 2 i .*)2 i Sales and marketing      2 i" a '- 2  a '- 2 > a ' 2 > a '- !5-- !5-- !5-- !5-- !5q-- !5s-- !5^ -- !7-- !7-- !7q-- !7^ -2  3. 2  .*2  Quality   2 b u '- 2 > u '- 2  u ' 2  u '- !-- !-- !-- !-- !q-- !s-- !^ -- !-- !-- !q-- !^ -2  4. 2  .*%2  Customer service     2  u '- 2  u '- 2 r u ' 2 r u '- !i-- !i-- !i-- !i-- !iq-- !is-- !i^ -- !k-- !k-- !kq-- !k^ -2 7 5. 2 7 .*2 7  Productivity     2 7 r '- 2 r r '- 2  r ' 2  r '- !-- !-- !-- !-- !q-- !s-- !^ -- !-- !-- !q-- !^ -2  6. 2  .*)2  Financial resources    2  i '- 2  i '- 2  i ' 2  i '- !-- !-- !-- !-- !q-- !s-- !^ -- !-- !-- !q-- !^ -2 k 7. 2 k .*)2 k Financial management  2 k8 i '- 2  i '- 2 @ i ' 2 @ i '- !7-- !7-- !7-- !7-- !7q-- !7s-- !7^ -- !9-- !9-- !9q-- !9^ -2  8. 2  .*2   Operations    2  p '- 2 A p '- 2  p ' 2  p '- !-- !-- !-- !-- !q-- !s-- !^ -- !-- !-- !q-- !^ -2  9. 2  .*52  Production and distribution        2  r '- 2  r '- 2 u r ' 2 u r '- !l-- !l-- !l-- !l-- !lq-- !ls-- !l^ -- !n-- !n-- !nq-- !n^ -2 : 10. 2 : 02 :  Personnel 2 :  development  2 :N d '- 2 u d '- 2  d ' 2  d '- !-- !-- !-- !-- !q-- !s-- !^ -- !-- !-- !q-- !^ -2  11. 2  1 2  1 '- 2  1 '- 2  1 ' 2  1 '- !-- !-- !-- !-- !q-- !s-- !^ -- !-- !-- !q-- !^ -2 n 12. 2 n 2 2 n 2 '- 2  2 '- 2 C 2 ' 2 C 2 '- !:-- !:-- !:-- !:-- !:q-- !:s-- !:^ -- !<-- !<-- !<q-- !<^ -2   13. 2   3 2   3 '- 2 D  3 '- 2  3 ' 2  3 '- !-- !-- !-- !-- !q-- !s-- !^ -- !-- !o -- !o -- !o -- !-- !o -- !o -- !q-- !o q-- !o s-- !^ -- !o ^ -- !o ^ -- 2 v  3System    -                           0 *H 0 10 *H 0g +7Y0W03 +70%7)O•0 0 *H 5=d‘RqTPi^?00)ъĽ5ǛSV0  *H 010U VeriSign Trust Network10U VeriSign, Inc.1,0*U #VeriSign Time Stamping Service Root1402U +NO LIABILITY ACCEPTED, (c)97 VeriSign, Inc.0 970512070000Z 991231070000Z010U VeriSign Trust Network10U VeriSign, Inc.1,0*U #VeriSign Time Stamping Service Root1402U +NO LIABILITY ACCEPTED, (c)97 VeriSign, Inc.00  *H 0. h|,-.  WSu3* [4 Z%}XsjxqX)X^-bXq"X/6MJ;"V~!lJGj6 -Ӵ90  *H :>{թy=q#+(ߌe,ZbVkbEƢ5"r-| CMlX 5ʉp*}a qfbB="2"d$006C!FXF%`0  *H 010U VeriSign Trust Network10U VeriSign, Inc.1,0*U #VeriSign Time Stamping Service Root1402U +NO LIABILITY ACCEPTED, (c)97 VeriSign, Inc.0 970512070000Z 991231070000Z01'0%U VeriSign Time Stamping Service10U VeriSign Trust Network1402U +NO LIABILITY ACCEPTED, (c)97 VeriSign, Inc.10U VeriSign, Inc.10UInternet00  *H 0aGܴ^i b1FI:?xZcEO n06- o' Q`5OTOз,B Ѝ^㖴"IBlӘV.:X"e匫xGBh[-}0  *H m`_i{p+b#D Q#tI'\q5+ൖ苧KsH ڋ %VNGWF8V!&;-%2Λ@GmGv0;~*1+ݰUApF-,~0 0 yfnжneq0  *H 0a10UInternet10U VeriSign, Inc.1301U *VeriSign Commercial Software Publishers CA0 980416000000Z 990416235959Z0]10UInternet10U VeriSign, Inc.1301U *VeriSign Commercial Software Publishers CA1F0DU =www.verisign.com/repository/CPS Incorp. by Ref.,LIAB.LTD(c)961>0<U 5Digital ID Class 3 - Microsoft Software Validation v21 0 UUS10U Washington10URedmond10UMicrosoft Corporation10U Microsoft Corporation0 0  *H  0&dm{AO o*q.S26h5IؖeS zpm̳*02X|k%gw #1H0D0u0a10UInternet10U VeriSign, Inc.1301U *VeriSign Commercial Software Publishers CAyfnжneq0 *H 0 *H  1  +70 +7 10  +70 *H  1 ml']m0v +7 1h0f$"Internal Analysis>'G-IGY><-ԭQ`ۺ!΁ (C[ s$ ^nDM%cw1鄅b p ̠DqiIEUiڗ֝YnEz@%4Hǽ*x(Ծ  cHwpV ^cYpJsEd 3/Lݲ kc1wa8 I%K/  Ebjbj )"""gH H H H H H H \ 2228j vT\ T|R/KRSSSSSS$U WSH [[[SH H S[(H H 10!\ \ H H H H [R}-H H / 0 h\ 2i/"/ S0 T/"}X}X/Microsoft Business PlannerGo to Article :  HYPERLINK "msbp://-r:1A50C2A5/" Marketing SWOT Analysis Internal Analysis - Strengths and Weaknesses Use this worksheet to identify key areas of your business. Note whether these are areas of strength, weakness, or both. Add or modify these key areas to meet the needs of your company. Note: When you save this template as a document, note the document's file name and location. To edit the document next time, you must open it using Word. Every time you open this template from Microsoft Business Planner, a new document is created. Dearborn Financial Publishing, Inc. 1998, The Market Planning Guide, 5th Edition, by David H. Bangs, Jr., published by Upstart Publishing Company.  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